Adult Swim, Cartoon Network viewership drops by more than 25% in 2021 – News


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Entertainment news site Variety published a list on December 30 that ranked television networks based on their audience in 2021. Adult swimmingthe number of viewers fell 25% to 386,000, while Cartoon NetworkThe number of viewers fell 26% to 201,000.

Adult swimming ranked 41st on the list while Cartoon Network classified at # 72. Disney xdThe number of viewers also fell 13% to 83,000. The top three networks were SCS with 5,574,000 viewers, CNB with 5,484,000 viewers, and ABC with 4,077,000 viewers.

Cartoon Brew also reported that Adult swimmingAudience has dropped 71.3% since 2014. Cartoon NetworkAudience for his fell 79.3% over the same period.

Variety also ranked the best TV networks among 18-49 year olds. Adult swimming ranked 20th on the list with 224,000 viewers, down 28%.

WarnerMedia announced a reorganization of its divisions in March 2019 which saw many of its subsidiaries and brands, including Otter Media (Ellation), Cartoon Network, Adult swimming, and Boomerang – in a single “Global Kids & Young Adults” unit. The company announced on April 23 that it was uniting the Adult swimming and HBO Max adult animation development teams, and he appointed Suzanna Makkos in an expanded role as executive vice president of original comedy and adult animation for both brands.

Sources: CartoonBrew (Alex Dudok De Wit), Variety (Michel schneider)

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